Radio Interview About Mystery Customer
Date submitted: 20/10/2009
Click the 'play button' to listen to the audio from Terry Ashton's interview on 99.3FM in Quicktime or Windows Media Player

Via Quicktime:

Via Windows Media Player:

0:15 -Why do companies employ Mystery Customer to go out and pretend to be shoppers in their businesses?

1:00 - Are the businesses which use Mystery Customer primarily worried about their customer service being of a poor quality?

1:25 - What type of businesses utilise Mystery Customer's services?

2:10 - What does it take to be a Mystery Customer?

3:05 - Using Mystery Customer to reward staff for good behaviour

4:20 - Customer service as a skill

5:18 - How to apply to become a Mystery Customer

6:34 - Finish

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Testimonial 82

This is our first time using mystery shoppers and have found it to be very useful in gathering feedback about our services. Our business is a little out of the ordinary; however we still need to ensure that our visitors are getting the best experience possible! It is a fantastic resource and we have found it to be extremely beneficial.
Trent Russell - General Manager
National Zoo and Aquarium

Testimonial 81

Panthers have found the service to be quite insightful and the reports have provided us with both positive and negative feedback to allow us to give constructive feedback to our staff. When we required additional visits to evaluate our functions service and concerts, Mystery Customer response was immediate.
Luke Walker - General Manager
Cardiff and Newcastle Panthers

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